Willamson Lures World Records ....

View the latest world records here.

As a young boy growing up in Africa, the story has it that John Williamson loved fishing. His only setback was bait. Sitting in his boat on a sunny morning a glint caught his eye. It was the aluminum foil his sandwiches were wrapped in.

This started him thinking. It wasn't long before he fashioned a rig using aluminum foil.

He cast it out, gave it a few jerks as it sank beneath the water and before his eyes a King Mackerel exploded out of the water with the lure firmly hooked in it's mouth. He instantly knew his bait problems would soon be over.

Day after day, John could be found in his dad's garage making and testing lures. It was this remarkable determination that help build the Williamson brand.

Growing from strength to strength, from humble beginnings Williamson has become one of the world leaders in the manufacturing of offshore trolling lures. Williamson continues in its quest for Quality, Innovation and Perfection as demonstrated year after year with trendsetting product introductions.

You can see the full range of Williamson lures and jigs in the Mister Fish Facebook group

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